What Are the Top Bilibili Video Trends to Leverage for Viral Content in 2025?

Bilibili’s like that one spot where you can’t stop scrolling, no matter how late it gets. I’ve spent way too many nights diving into its crazy mix of videos, from anime edits that make me laugh out loud to vlogs that somehow make cooking rice look magical. With its huge crowd of Gen Z users, mostly under 35 and super tuned into what’s cool, it’s no wonder everyone’s trying to crack the code for Viral content in 2025. So, what are the Top trends to jump on to blow up on Bilibili? Let’s get into it, yeah?

Why’s Bilibili So Addictive for Viral Content?

First off, what makes Bilibili so special? It’s not just a place to watch videos; it’s like a big, noisy online party. The Danmu comments, those little texts that fly across the screen, make you feel like you’re chilling with a bunch of friends who all get your weird sense of humor. Ever seen Danmu in action? It’s like the video’s alive with people shouting jokes and reactions.

One time, I was watching a Genshin Impact fan edit, and the Danmu was going nuts with players arguing over who’s the best character. I felt like I was in on the joke, even though I was just munching snacks at home. Bilibili’s got over 340 million monthly users, with a ton of them logging in every day for like an hour and a half. That’s a lot of people to reach! So, what trends are gonna take over in 2025? Here’s my list, mixed with my own Bilibili binges and some chatter I’ve picked up.

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Top Bilibili Trends to Go Viral in 2025

These are the trends I’m calling as the big ones for 2025, based on my endless scrolling sessions, some stats I’ve seen, and that feeling when you just know something’s gonna pop off. I’ve thrown in some stories from my own Bilibili adventures to show why these are so hot.

1. Super Short ACG Challenges

What’s up with it? ACG (anime, comics, gaming) is Bilibili’s core, and in 2025, quick little challenges are gonna be everywhere. Think 20-second videos where people do stuff like “cosplay your fave character with whatever’s in your closet” or “speedrun a game level blindfolded.” They’re fast, fun, and perfect for sharing.

My story: I got hooked on a challenge where folks had to recreate Demon Slayer fight scenes using random stuff at home. One guy used a pool noodle as a Nichirin Blade, and the Danmu was dying laughing. I tried it with a spatula as a sword, and yeah, I looked ridiculous, but it was a blast. Ever tried something that silly? It’s so fun!

Why it’s hot: Short videos get shared like crazy, and ACG pulls in over 120 million gamers a month on Bilibili.

How to make it work:

• Keep it short, like 15-20 seconds, with challenges like “turn your pet into an anime hero.”

• Use hashtags like #ACGChallenge2025 to get seen.

• Ask the Danmu to suggest the next challenge. It gets everyone hyped.

2. AI-Made Anime and Meme Vibes

What’s up with it? AI’s taking over, and Bilibili’s Gen Z crowd is obsessed. In 2025, videos using AI to make anime-style edits or goofy memes are gonna be huge. Think turning your selfie into a Naruto ninja or making a meme where your cat’s a villain with an epic soundtrack.

My story: I saw this one video where a creator used AI to look like a Jujutsu Kaisen sorcerer, complete with glowing eyes. The Danmu was all “How do I do this?!” I tried an AI tool to make my dog look like a One Piece pirate, and it was so funny I sent it to all my friends. You ever mess with AI like that? It’s a riot.

Why it’s hot: AI stuff is super shareable, and over 80 million people on Bilibili watch techy content every month.

How to make it work:

• Use AI to make quick anime edits, like turning a boring clip into a manga scene.

• Throw in trending Bilibili slang, like “ah” (it was used millions of times last year).

• Don’t make it too perfect; Gen Z loves stuff that feels real.

3. Live Streams That Feel Like Hanging Out

What’s up with it? Live streaming’s already big, but in 2025, it’s gonna get wild with super interactive Danmu chats, gaming streams, or even virtual idols performing. It’s like being at a live show where you can yell out and the star actually responds.

My story: I jumped into a League of Legends stream once, and the streamer was picking skins based on Danmu comments. I shouted out “use the arcade skin,” and when they did, I was so stoked! The Danmu was full of jokes and cheers, like a virtual sports bar. Ever had a live stream moment that got you pumped?

Why it’s hot: Live streams pull people in real-time, and half of Bilibili’s users are watching them daily.

How to make it work:

• Do live Q&As or gaming streams and talk back to the Danmu.

• Add polls or challenges, like “pick my next move,” to keep it fun.

• Team up with virtual idols for cool shows, like that car brand’s music video that went huge.

4. Cozy Wellness Vlogs

What’s up with it? Gen Z’s super into mental health, and in 2025, Bilibili’s gonna see tons of chill wellness vlogs. Think videos about morning routines, quiet cooking, or mindfulness tips, all with pretty visuals and soft music.

My story: I found this vlog about a girl’s study routine, with cozy desk shots and lo-fi beats. The Danmu was people sharing their own study hacks or joking about procrastinating. It got me to try a focus timer, and honestly, it helped me get through some work. What’s your go-to way to chill?

Why it’s hot: Wellness stuff vibes with Gen Z’s need for calm, and hashtags like #Hopecore are blowing up.

How to make it work:

• Film cozy vlogs, like a simple breakfast or a journal session.

• Use hashtags like #SelfCare2025 to get noticed.

• Ask Danmu questions like “What’s your fave way to unwind?” to spark chats.

5. Shoppable Fashion and Beauty Challenges

What’s up with it? Fashion and beauty are massive on Bilibili, and in 2025, videos where you can buy stuff right away are gonna pop off. Think challenges like “do an anime-inspired makeup look” or “style an outfit for under $20,” with links to grab the products.

My story: I watched a creator do a Spy x Family Anya-inspired makeup tutorial, and the Danmu was linking to the exact eyeliner she used. I ended up buying a mascara from the shop link because it was so easy. It felt like shopping with a friend! Ever snagged something from a video like that?

Why it’s hot: Fashion’s got 10 billion views on Bilibili, and shoppable videos make buying seamless.

How to make it work:

• Start challenges like “anime hair in 5 minutes” with shop links.

• Work with style influencers to show off products without being pushy.

• Use trending audio, like that catchy “Pretty Little Baby” song, to pull people in.

6. Cool Car Tech Videos

What’s up with it? Cars might seem random, but videos about electric vehicles (EVs) and their fancy tech are picking up steam. Gen Z loves vlogs that show off stuff like self-driving features or cool dashboards in a fun, easy way.

My story: I’m not a car person, but I watched a Bilibili vlog about an EV’s voice-activated controls, and it was like watching a gadget review. The Danmu was full of tech nerds arguing about range, and I got weirdly into it. Ever found yourself hooked on something random? That was me.

Why it’s hot: Car content’s up over 200% in uploads, with 70 million people searching monthly.

How to make it work:

• Make vlogs about EV tech, like unboxing a new model.

• Team up with creators for chill test-drive videos.

• Ask Danmu stuff like “What car tech do you want?” to get people talking.

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Strategies to Make These Trends Pop

Here’s a quick table with ways to nail these trends:

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Why These Trends Are Gonna Blow Up?

Bilibili’s all about that Community feel, where Danmu makes you feel like you’re in on the action. Gen Z wants stuff that’s real, fun, and matches their vibe, whether it’s anime or self-care. These trends hit because they’re quick, interactive, and let people jump in. I’ve seen brands like Adidas slip into Bilibili with challenges that feel like they belong, not like ads, and it’s a total win.

Wrapping It Up

So, how do you go Viral on Bilibili in 2025? Bet on short ACG challenges, AI anime edits, live streams, cozy wellness vlogs, shoppable style videos, and car tech content. These fit Gen Z’s love for creativity and connection. Bilibili’s my go-to for finding my kind of people, from anime fans to vlog lovers. If you’re creating or branding, use Danmu to get people talking, keep it real, and hop on these trends fast. What trend are you hyped to try? Hit me with it!